NETWORK

ON FORWARD POLICIES AND ACTIONS FOR THE SENIORS IN EUROPE

Norrkoping - Second Thematic Seminar 12-14 October 2010

 

 

PROGRAMME

Tuesday, 12th October:

Is there a need for new products and services for the 60+?

11:30 Transport from Hotel Princess to Thapperska

11:45-12:00 Registration

12:00-12:15 Opening and institutional welcome to Norrköping
Kerstin Hildebrand, Chair of the Community Care Committee

12:15-12:30 Catching up from Skövde and Pforzheim and practical information
Monica Hjern, Ingegerd Johansson, Emma Odén

12:30-13:30 Lunch - Cafeteria of Thapperska

13:30-15:00 Introduction to - ”Is there a need for new products and services for the 60+?”

Lecture: Britt Östlund, Professor
Headline: Innovations for the modern older life: Challenges and possible strategies for product and service development.

Lecture: Åsa Larsson, PhD
Headline: Everyday life and use of technology amongst the oldest old

15:00-16:00 Workshop
How can we manage to create demand driven products and services with the right and attractive technology?

Who defines and how is the need defined?
Who develops and creates the products and services?
How do the products and services reach the consumers/buyers?
What makes people try and use the products and services?

Introduction to Workshop: Stefan Holmlid, Lector

16:00-17:00 Presentation of the results

17:00-17:15 Conclusions and Reflections on day 1
Jan Berglund, Board member of the Community Care Committee and 60+.

17:15 Transport to Hotel Princess

18:30 Walk in the Industrial Landscape with Johanna

Meeting point outside the Hotel Princess – Anita Rosenquist, Inga-Lill Johansson and Peter Hult together with guides from the City of Norrköping will take care of you.

19:30-22:00 Buffét and get together
The Restaurant, Knäppingen, Västgötegatan 19
Walk back to hotel Princess

Wednesday, 13th October:

Is a demand driven process for products and services an option?
Are there any best practises?

8:05 Transport from Hotel Princess

8:00-8:15 Registration

8:15-8:20 Good-Morning

8:20-9:00 Introduction to A Demand driven processes for products and services is that an option?

Lecture: Kenneth Bringzén, Designer
Headline: "The need for all of us to be designers"

9:00-9:15 Introduction to Design game
Innovation through play - Stefan Holmlid, Lector

9:15-12:00 Service and product innovation through game-play
Stefan Holmlid, Lector and PhD- students

12:00-13:00 Lunch – Cafeteria of Thapperska

13:00-17:00 Exhibition and mini-lectures

17:00 Transport to Hotel Princess

19:15 Meeting point outside Hotel Princess, Anita Rosenqvist and Inga-Lill Johansson will meet you outside the hotel at 19.15 and the walk with you to Stadshuset at Hotellgatan

19:30 Formal dinner at Stadshuset in Norrköping
Host – Olle Vikmång, vice chairperson of the municipal council.

 

Thursday,14th October

Summary and Prospects

8:30 Pick up from Hotel Princess

8:40-8:45 Registration

8:45-9:00 Reflections and Conclusions on the work on Wednesday

9:00-11:00 Open Space
Issues and areas we would like to inform about, share and discuss

NorrköpingTopic:
How can we develop and establish an interactive way/structure of creating new/improved products and services for the 60+? Introduction – Stefan Holmlid

Italian Topics:
Experiences of innovative service provider for Elderly- Introduction and small lecture -Adriano Temporini, Director Pedemontana Sociale Agency

Experiences in supporting ageing at home in the Parma region –Introduction and small lecture Paolo Ciampolini, University of Parma

Skövde Topic:
In what way can we benefit at Gothia SP from the Network on forward policies and actions for seniors in Europe? Åsa Björk, project leader for Gothia SP

Snacks will be served during the Open Space

11:00-12:00 Conclusion and summits – What have we learnt and what is next?
Evaluations of the event in Norrköping

Chair: Monica Hjern

12:00-12:15 Closing
Li Teske Mayor of Norrköping and Chairperson of the Municipal Council

12:15-13:00 Lunch

13:15 Transport to Hotel Princess

13:00-15:00 Meeting of the project group

15:15 Transport to Hotel Princess

 

This project is co-financed by the European Union

The project is co-financed by the European Union through the programme Europe for Citizens (Action 1 - Measure 1.2).
The measure supports actions which aim to establish thematic and long lasting cooperation between municipalities and regions in order to address common issues.